Built on Purpose
louxander exists to help organisations grow with clarity, purpose and real leadership.
We are a full-service advisory firm working alongside founders, boards and executive teams during the moments that matter most. Whether scaling, restructuring or transitioning, we bring grounded experience, strategic insight and a hands-on partnership model that gets results.
Our mission is to guide organisations through change by aligning leadership, breaking down outdated structures, and embedding practical, people-first strategy into daily operations. We believe the best businesses are built when people are trusted, purpose is clear, and leadership is shared across every level.
Our vision is a business landscape where leaders are supported, not isolated. Where teams operate with alignment, not confusion. And where growth is measured not just by numbers, but by the strength of the people behind them.
Our purpose is to show up. To simplify the complex. To work shoulder to shoulder with those who want to do things differently, and do them well.
Founded by Dani Busby and Ben Nurmi, louxander brings together decades of experience in leadership, operations and strategic growth.
With backgrounds spanning executive management, high-growth ventures, and complex restructures, Danielle and Ben created louxander to do things differently. Their shared belief in people-first leadership and clarity-led execution shapes every part of the business.
They are hands-on. Always accessible. And deeply invested in the success of the people they work with.
Let’s build something that lasts
Ready to move the needle on your business? Whether you are scaling, shifting or navigating complexity, we would love to hear where you are at and where you want to go next.
Drop us a line and we will be in touch to explore how we can work together.